Business
The Overtime Show: Tom DeLay, Hit Apple Songs and Geico Money Eyeballs
August 26, 2009, by happykatie in Business, Radio, The Overtime ShowI haven't written much about this yet, but am so excited about its progress that it's time, baby I am now co-hosting a weekly radio show called The BusinessMaker's Overtime Show with delightful PR and business all star Esther Steinfeld of Blinds.com. We have aired 5 episodes so far (check out Episode 1, Episode [...]
Continue reading →Social Networks for Small Business Marketing
February 17, 2009, by happykatie in Business, Public Speaking, social media, Web/TechSocial Networks for Business View more presentations from Katie Laird. (tags: social media) I taught a fun class at the University of Houston's Small Business Development Center today on social networking for small businesses. Little did they know, they got a lesson in the art of Storytelling as well as a walk through of some [...]
Continue reading →The Rainmaker’s credo – a bulleted guide to selling to actual humans
January 8, 2009, by happykatie in Businesssale, wet Originally uploaded by Dreamer7112 I like this Rainmaker's Credo (found on the 800-CEO-Read blog) as it addresses the importance of humility, knowledge sharing and really taking on the burden of compassionate communication with your customers and prospects: Cherish customers at all times Treat customers as you would your best friend Listen to customers [...]
Continue reading →The semantics of collaboration – ideas vs. human beings
December 11, 2008, by happykatie in BusinessFile this under 'teeny tiny little things that may or may not make a huge giant difference'. Stephen Anderson has a great simple post on the semantics of collaboration. He points out what could possibly be the difference between cooperative, successful teamwork and destructive, defensive anti-teamwork. Okay, so words are words. We speak them without [...]
Continue reading →Blogging for Business – Sweeter than cupcakes?
October 30, 2008, by happykatie in Business, PR / Marketing, Public Speaking, social media, Social media learnin' 101 series, Web/Tech, WeblogsBlogging for Business – Sweet for all sizes View SlideShare presentation or Upload your own. (tags: business small) This is a recent presentation I did for an Internet Marketing for Small Business class at the UHSBDC last week. It's always a challenge to know exactly what a varied audience is looking for when discussing Blogging [...]
Continue reading →
![[feed link]](/wp-content/plugins/RSS-just-better/rss-cube.gif)


















