Social Media Learnin’ 101 (Intro) – The cannonball conundrum PR / Marketing, social media, Social media learnin' 101 series, Web/Tech - March 2, 2007



Diving Board Feet, originally uploaded by Canadian Veggie.

Remember that feeling standing on top of the highest diving board at the swimming pool for the first time?  Toes hanging off the gritty edge and the pressure of 4 kids behind you in line hanging off slippery metal ladder rungs mentally and verbally willing you to GO!! before they bake in the summer sun?

You’ve been watching all the other kids cannonball all afternoon and desperately want to take the plunge into that cold blue water.  But when it’s your turn, it’s so very hard.  You want to make a splash, but fear a belly flop and the ridicule that comes with that (painful) failure.  But now it’s time to hold your breath and 1,2,3… JUMP!

New social media adopters go through the same diving board conflict.  To jump or not to jump?  Treading water in the pool is safe after all, but sometimes a jacknife-tripletwist-halfflip diving
combo is just the thing to get you on the swim team.

Keep in touch for upcoming posts on Social Media Learnin’ 101 over the next month.   Next time around we’ll talk about the Social Media Mindset and learn how to fit our brains around the online conversational paradigm.

You can subscribe to my RSS feed for automatic updates or email me for when I get-around-to-it updates at happykatie at gmail dot com.  Thanks to Canadian Veggie for the Flickr pic!


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